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Swiggy's Better Half Cookbook, are you fucking kidding me? [open-micish blogs]

  • Writer: Ravi Kr.
    Ravi Kr.
  • Feb 19, 2021
  • 1 min read

So Swiggy, one of India's biggest online delivery apps launched a cookbook that could be shared by a couple. Cool, right?

No, but according to social-media, this is a genius move at addressing the gender divide in the kitchen. Yah, look at this -


ree

I saw this and I was like -



It's just a company selling stuff, look

ree

If anything, this shows what's wrong with our society, you don't need a special cookbook to solve gender inequality in the kitchen. You gotta fucking communicate better folks.

We already had cookbooks and people could read them and cook together.


If this book shows anything it shows how fucking lazy we are as people that we needed a book like this to have our light bulbs go TING !! WE CAN COOK TOGETHER.


Gotta say one thing tho, this is genius marketing. also,



ree

 
 
 

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3 Comments



Ravi Kr.
Ravi Kr.
Feb 19, 2021

Marketing folks are really cashing out on these feels

Like

aman
Feb 19, 2021

Exactly well said, the lack of communication, respect and cultural up bringing is the prime cause of what is wrong.

Like

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